Avery ECE104 Rigid Tape

Avery Dennison® Conspicuity Tape which meets the stringent requirements of the ECE104, Class C regulation. Designed for use on trucks and trailers with rigid sides, ECE104 tape provides superior reflectivity and enhanced nighttime safety. Conspicuity ECE104 Rigid Tape is made from a high quality, durable, microprismatic retroreflective material with a pressure sensitive adhesive tape.

  • Solid construction does not require edge sealing with ECE104 Rigid Tape
  • Low temperature adhesive allows for application in cold weather situations
  • Initial repositionability eases application and provides long lasting bond
  • Provides exceptional all-distance viewing at dawn, dusk and night
  • Approval marks are protected against abrasion ensuring continual compliance with ECE104 Rigid Tape


In stock
As low as £68.00 Regular Price £119.56
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Victory Design - Branch Location

Central UK Location

Daily deliveries throughout
the UK and Europe


Perfomance: ECE104, Class C

Durability: 8 years, vertical exposure only

Orientation: Omni-Directional

Face: Acrylic retroreflective film with microprisms

Adhesive: Permanent pressure sensitive

Liner: Polymeric film

Application surface: Metal and painted metal


Avery ECE104 tape is 2” / 50mm wide.

Each roll of Avery ECE104 tape is 50m long.

Avery has rated the ECE104 tape with an 8-year durability (vertical exposure).

In line with the new REMA guidelines, Avery ECE104 tape is R3B compliant for Chapter 8.

Avery rate the ECE104 tape with 1 year shelf life after purchase and before use.

We can supply Red, White and Yellow ECE104 tape.

Yes, for HGV each colour is for different locations on the vehicle. White on the front, red or yellow on the rear, and yellow/white for the side.

Rigid ECE104 tape is designed for large HGVs and box vans – and is not for curtain sided vehicles.

Any new HGV registered that’s over 7.5 tonnes or trailers over 3.5 tonnes must use conspicuity markings.

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